UPM Raflatac Acquires UK-based Graphics Solutions Provider Metamark for GBP 146 Million

Metamark's product portfolio consists of high-quality self-adhesive color films, print films for large format color printing, laminates and wrapping films for various end-uses.

Feb. 6, 2025 - UPM Raflatac announced that it has acquired Metamark, a manufacturer and distributor of graphics solutions based in the UK.

The enterprise value of the transaction is GBP 146 million (approx. EUR 175 million).

According to UPM Raflatac, the acquisition of Metamark will strengthen UPM Raflatac's overall competitiveness, bring major synergies and further UPM Raflatac as significant player in the fast-growing, high value-added Graphics segment.

"We've made a strategic decision to pursue global growth in Graphics both organically and through mergers and acquisitions," explained Tim Kirchen, Executive Vice President, UPM Raflatac. "This acquisition marks an important milestone in our transformation journey accelerating our growth, enabling us to grow our scale and become a complete product and service provider in this attractive business. The combination of Metamark's broad product portfolio with our existing sales and distribution network allows us to grow also outside of Europe.

Established in 1992, Metamark's product portfolio consists of high-quality self-adhesive color films, print films for large format color printing, laminates and wrapping films for various end-uses. The company employs approximately 185 people and has a manufacturing site in Lancaster, UK.

Metamark's sales are approximately GBP 65 million and it has an EBITDA margin accretive to UPM Raflatac.

UPM Graphics is a new self-adhesive business unit within UPM Raflatac. The business was established following the acquisition of AMC AG and its graphics business in 2022. In 2024, the company further expanded its graphics portfolio through the acquisition of Grafityp. Typical graphics applications include indoor and outdoor advertising, signage and vehicle wrapping.

UPM Raflatac, with 13 manufacturing facilities, offers high-quality self-adhesive paper and film products including label materials, graphics solutions and removable self-adhesive products.

SOURCE: UPM Raflatac