Cardinal Tissue Acquires Softex Paper's U.S. Assets in South Carolina and Florida

Softex offers private label tissue manufacturing, along with a complete line of its own brands.

Feb. 7, 2025 - Cardinal Tissue LLC announced the acquisition of Softex Paper's US assets, located in Rock Hill, South Carolina, and Palatka, Florida.

Both companies convert parent rolls of tissue paper into tissue products such as toilet paper, paper towels, napkins, and facial tissue.

Terms of the deal were not disclosed.

Headquartered in Curacao, Softex Paper has offices in Aruba, Puerto Rico, the United States and the Dominican Republic. The company offers private label tissue manufacturing, along with a complete line of its own brands.

According to Cardinal Tissue, the acquisition is the result of a collaborative partnership between Cardinal Tissue's CEO and owner, Vince Reese, and Softex Paper's CEO and owner, Marcel Lieuw, who have worked closely together for the past two years.

"We are excited to combine our resources with Softex Paper's assets and teams to better serve our customers," said Vince Reese, CEO of Cardinal Tissue. "This acquisition allows us to leverage Softex Paper's established production facilities, while continuing to prioritize our commitment to sustainability, efficiency, and high-quality products. Together, we'll be able to deliver even more value to our customers and take our business to the next level."

Marcel Lieuw, CEO of Softex Paper, expressed similar enthusiasm, stating, "This acquisition is a natural next step in our ongoing efforts to expand our reach and improve operational efficiency. We are confident that Cardinal Tissue's vision, combined with the expertise of our teams, will drive long-term growth and innovation in the tissue paper sector."

Located in Spindale, North Carolina, Cardinal Tissue is a specialized contract tissue manufacturer that provides tissue suppliers with solutions for contract converting and supply chain optimization.

SOURCE: Cardinal Tissue and Softex Paper